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Rationale for Poster Design RUBRIC
General Comments from Teacher:
Write your rationale below under each heading. Do not change the font size, spacing or colour.
Product: Woopie Cushions
This product is very cheap and affordable so lots of people could afford this product even though they don’t have a lot of money. Woopie Cushions are mostly targeted for young kids or pranksters. It is targeted towards young kids because they could prank their friends when they are bored. This product is very fun to play with if you are bored or have nothing to do. In addition, this product is not harmful in any way because the rubber used to make the product is non-toxic .
In my opinion, the message of this product is to have a laugh and have fun because, in most of the poster I have found, they had comic drawings of people laughing at each other. Most of the posters I saw mentioned that it was made of rubber. Since Whoopie Cushions were produced a long time ago, rubber was a really high-quality material for toys in the 1920s. This product stands out a lot because of its uniqueness and it is different than most retro toys found in that time period.
Contrast is very important to posters because it makes the poster stand out and also makes it fit its theme. As you see in some whoopie cushion posters, they mostly used bright colors as the background like yellow, which I think it resembles fun and laughter. If I made a Whoopie Cushion poster, I would consider choosing the color palette that had bright or neon colors. Somehow, most drawings I saw on the posters had a retro style in it. Since most posters were made in the 1920s, they were black and white which give them a retro theme. The ones that are black and white uses the same colors and also the same text for the product name. Both of them has images that show people using the whoopie cushion in different cases. Most of the posters have the name of the product on top written really big and it has the description of the product underneath the image or words. Additionally, the bolded words make the product name stand out and the description is for people that are interested in buying it.
I noticed that the ‘black and white’ posters I have collected had the same alignment in which the text left or right aligned. The black and white posters have the words ‘Woopie Cushion’ aligned in the middle, but sometimes it is aligned to the side. Alignment is different depending on which time period the poster is made in. For example, the black and white posters has the title on top, the picture below the picture and the description below the picture or title ; However, the colored posters (Which was made in the different time period) has a different alignment with the product in the middle and the description placed in random places. I would consider using the alignment in the colored posters because it looks more unique and everything is spaced out.
In my poster, I’m not using lots of text because it will make it more time consuming to read.
Repetition isn’t really used for most of the posters I saw, but in some posters, repetition is used in the phrase ‘Poo Poo’, I think that describes and gives an idea what It sounds like which is really helpful for the buyer. In the newer posters, I noticed that they had repetition on the word ‘Big sound’ or ‘Huge sound’. I think it stated that the buyer will be aware that that particular Woopie cushion makes the best sound so they would buy the one they want.
In the retro posters, it looks more ‘organised’ because all of them are placed in the same position. I think they did that because it would be easier to read the information. Unlike the retro ones, the ‘blue’ poster has the images and description placed randomly, I like the ‘blue’ poster more because it appeals the eye more. In the poster that says ‘Ships in assorted colors’, the whoopie cushions are placed next to each other and the Whoopie Cushions have a different assortment of colors. I think they did that to show that it comes in the variety of colors to chose from other than only having one color.
The colors used in most of the posters I saw are bright like red, yellow and bright blue.The color red resembles excitement and fun, yellow makes you feel happy and joyful, it matches the product because my product is about having a laugh and having fun. For the ‘black and white’ ones, it gives it a clean look which makes it look really neat. However, for my poster, I’m going to use the color palette with colors like bright red or yellow because it makes the poster stand out even though you are standing far away, but I’m not going to use too many colors because it wouldn’t give it a ‘neat’ look.
In the posters I collected, I saw that for the title, they used black and bolded text. I think it’s because it makes it stand out for the reader and it also stands out in the poster. For the title, they used a font that is really easy to read and the font was used in most retro toy posters. For the ‘sub-headings’ they used a bright red color or yellow, therefore it makes the text stand out from the background. The red and yellow color captures your eyes and it ‘persuades’ you to read it.
In most of the Whoopie Cushion poster I saw, they had the phrase ‘embarrassing noises’ and ‘made with rubber’. For the ‘embarrassing noises’, it gives an example of what it would sound like. I think it’s good to describe the noises because it gives the audience a closer relationship to it. For the phrase ‘made with rubber’, it gives the idea of what the product is made of, and it is useful for people who are curious about what the product is made of. And another reason is because, in the 1920s, rubber was a high-quality material for making toys. It also had the phrase ‘big laughs’, I think it means that if you use the product, it will assure you that you will have a lot of fun.